The House of Marketing
The House of Marketing is part of Customer Collective, the largest marketing collective in the Benelux with more than 400 professionals. The company is all about impacting business, through both consulting and interim solutions. People who work at the House of Marketing are experts in developing the optimal value proposition by offering hands-on advice on strategy, proposition development, customer experience, and pricing (consulting). The company is also specialized to accelerate and strengthen marketing teams. The House of Marketing offers short-term or slightly longer-term reinformcement or replacement for marketing teams (interim).
*It is possible that you know the company already as Flowresulting, because they changed their name recently.
The Case: Bussiness Design Thinking: How to develop customer centric innovations?
During the CaseDay you will work on a real case to help customers innovate. For doing this, the BDT (double-diamond model) will be explained and used. The House of Marketing will show you how they guide clients through this model to get a new product or a sharper value propsition. You will work on developing the right value proposition, using real case data.
If you wanna know more about The House of Marketing, check out this page.
Click on the purple button to register!